How to Create An Effective Squeeze Page

While the debate continues to rage over the actual definition of squeeze pages, one of the more common definitions is a web page containing information that interests the advertiser’s target audience.  These pages are designed to acquire the reader’s name, email address and other contact information.  This is done by getting the reader to opt-in to an email list. 

While some people believe that landing pages with links to information are also squeeze pages, others are firmly of the opinion that only pages with email opt-in list sign ups are to be considered squeeze pages.

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